The Paskho ethos is this:
everyday—all day—is an adventure.
This does not mean adventure, necessarily, in the
cinematic and swashbuckling ways with
which the term is so regularly loaded.
It means that life, even when regular and repeated and
unspectacular, should always be left open to discovery
—that something on your morning commute or another
thing on your lunch hour might register and resonate
long after the moment has occurred.
This is what we believe in at Paskho—creating clothes
for the explorer, far-flung, or just outside your front door.
It may be witnessing a random act of kindness—all
too rare, it seems, in this day and age—or an unusual
visual composition. Light reflected from the tail lamps
of a passing car, painting the room in ruby swaths;
angular graffiti carved into a subway seat; a flower
in a window across the way.
We love the idea of cinematic and swashbuckling
adventure, too—especially as an aspirational
informant upon the day-to-day. The sense of
both dreaming big but realizing we’re small,
in the grand scheme of things; open skies
and starry nights; unlimited visibility and
unrestricted freedom.
Paskho is fueled by this want for, this need for, discovery.
– Patrick
Stay tuned here for our adventures (and feel free to share yours with us, too).
